We are not all ‘bros’ and ‘dudes’.
That was the thread title over at the Warrior Forum that got quite a bit of
It started out with a woman talking about how a guy, who’s email list
she’s on, start using the words “bros” and “dudes” in his subject lines,
even though his email list had women on it.
I’ll say this: it’s not the smartest way to filter your audience using
Anyway, the thread quickly escalated into a discussion about sexism,
professionalism, and anything else NOT directly related to the original
Hey, it’s the Warrior Forum. What else would you expect?.
Quite a few nitwits started yammering on about how unprofessional it is
to address people as “bros” or “dudes”.
It’s silly, no question; but unprofessional? Of course not.
Another few then chimed in with their CRAZY; saying it’s sexist to address
your audience with “bro” or “dude” if said audience has a proportion
of women in it.
Again, it’s silly; but sexist? Of course not.
And then another fucktard said… get this… It’s Incredibly Offensive
to use those words as your subject lines.
Are you fucking kidding me?
Imagine that: A grown ass woman getting incredibly offended because a
marketer decides to address HIS audience in HIS business by putting the
word “bros” or “dudes” in the subject line of HIS email?
Reality is, “not getting offended” is not a right. If it was, nobody would ever
do anything, anywhere, at any time.
It’s like saying; “I’m offended by what you said, and rather than me taking
responsibility for how I feel, I want you to do it for me”.
Fuck right off.
It’s the whole, “I don’t need to change, the world does” bullshit we hear from
self-entitled little spoiled brats.
It reeks of insecurity, doesn’t it?
Your feelings are yours, and yours alone. It’s not someone else’s job to look
after them for you. That’s your job.
I have to watch what I say here, because I might offend someone?
What a load of crap.
You should write, read, watch, and do whatever the hell you like as long as it
doesn’t infringe on some else’s rights. If I you don’t like what someone else
says or does, just bloody ignore it.
It’s not difficult.
And again, “not getting offended” is not a right”.
It’s the nitwits who believe “professionalism” has ANYTHING to do
with using slang when you write an email.
And of course, we then have the brain-dead who get offended by what
another person says.
It’s pathetic to say the least.
Thing is, when you get a majority telling what to think, what to say and
how to feel; you can be absolutely, positively certain they ain’t thinking
And while you don’t have to have Einstein like smarts to succeed in this
business; it does help if you’re not possessed with extreme stupidly.
The non-stupid realise it’s just a matter of applying yourself to a
surprisingly small amount of core principles.
It’s the fuckwits that believe they can succeed by getting access to some
privileged “secret” or fairy-dust or whatever.
I get that not every person has the stomach to face reality.
They’re working hard, unconsciously or otherwise, to not do much of anything.
If that’s what they want, fine, at least they have company, because let’s face
it, that’s what the mediocre majority do too.
But you already knew that.
‘Course you did.
Go here for a no-nonsense way to create
a successful Internet business…
All the best.