Do people buy on price?
They may well do, but what about buying based on the lowest price?
I’m sure there are people who will happily take anything as long as
it’s cheap. In fact, the Warrior Forum is full of peasants, tramps,
pikey’s and commoners who will do just that.
Can you expect to get high value, though?
That’s what we want, right?
We all want value for our money.
We demand it.
I do anyway. But then, I don’t buy cheap products. I realize you can’t
expect to get a high quality product, and the quality service to go
with it, and also pay the lowest price.
It’s okay to expect to hit two ducks in a row on that one, but all
three? That’s stretching it a bit.
You can have the high quality product, and the high quality service,
but you simply can’t expect to pay the lowest price for it too.
I don’t know anybody who can deliver all three.
I really don’t.
There are rare occasions when a little software program or plugin
might do the job we want it to do, and also have a reasonable priced
attached, but those are few and far between.
So, friend; are you a low price shopper?
If you are, chances are likely that you also believe it’s more
difficult to sell a higher priced product than it is to shift a lower
Tis not true.
Okay, maybe a $1000 product is harder to sell than a $7. But even
then, that’s more to do with who you’re selling it to, innit?
Positioning is key.
And, of course, what solution you’re selling to the problem that
Either way, it’s something worth thinking about.
If all you promote are $7 – $17 products, you’ll continually struggle
to pay the bills.
Jumping that price up 10 times will have a massive impact on your
And you certainly wouldn’t have to work 10 times harder.
And keep in mind, at 10 times the price, you’re also attracting better
quality customers to boot. But the product or service must be worth
the money, of course.
Remember, only peasants, commoners, tramps and pikey’s buy on price
and who the fuck wants to work with those people?
Anyway, think about it moving forward.
It may seem trivial right now, but there’s a lot of wisdom in them der words.
And a lot more inside my stellar training program here…
All the best for now.