Read an Interesting thread earlier.
Is it better to be a product creator, or just an affiliate?
Affiliate marketing IS a lot easier in the short run.
And we both know that “easier” is certainly more attractive to the many.
Affiliate marketers don’t have to labor over creating products. They don’t
have to worry about creating sales funnels, sales pages — and having to
deal with customer support.
You just have to drive traffic, build an email list – and start promoting.
But wait a darn cotton toothin minute speedy…
Does that qualify affiliate marketing as the best business model; just
b’cause it’s easier?
I don’t think it does.
Products are ASSETS. You control them FOREVER.
Creating sales funnels is the smartest, most practical way to control
your traffic investment costs.
Copywriting is one of the most valuable skills you’ll ever learn as an
I want to know these things.
I want to learn them; not ignore them.
As one savvy marketer put it…
It’s not like product creators are ONLY product creators, we’re also
affiliate marketers. Most, if not all of us were affiliate marketers at
some point in our career. We still are when we decide to promote other
people’s products, however we are building up an asset over time, which is
our name, authority, product line, and buyer list. These are assets that
most affiliate marketers are not able to produce……..not because they
suck at what they do, just because it isn’t a part of the affiliate business
Product creation is the only venue that allows you to LEVERAGE other
peoples work and traffic for profit and in turn allows one to utilize that
profit for your own marketing experiments, traffic, optimizations, funnel
expansions, and so forth.
Now more than ever (and increasing every day) TRUST, AUTHORITY &
CREDIBILITY are in very short supply.
Sure, affiliates have it easier in the beginning; but never forget, sweet
cheeks, when you create a product once, it’s done.
It’s out there to make you cash on the hip for many years to come.
Affiliates are affiliates.
You gotta love the little munchkins.
Every time I see one out there aimlessly wandering-the-web, I just want
to squeeze their lil cheeks and say “good on ya little soldier, you’re a credit
to the people at the top… we all love ya”.
Product creators do have the advantage of having their cake – and eating it too.
Besides, you gotta take some bloody pride in your work.
Create something you can be proud of.
If you’re serious, I’ll even do-it-at-a-Discount, baby…